Thursday, June 28, 2012

Finding Yourself In The Sea Of Ad Space

The topic today was to find three images that remind me of home. Each picture shares a connection to my past, either the product was always around in my life or the picture represents events that I held dearly.  

The Microsoft ad was very amusing to me, because I grew up with the operating systems and watched them evolve. As an user, I can connect with the message the advertisement is portraying:Popular belief suspects that our product is incompetent, the product is better than what you would expect. Which is understandable, Microsoft has had a bad rep for a lot of their products and once the reputation sticks, people are hesitant to change their minds. This ad wants you to think for yourself, and not because of other's opinions. I was taught from a very young age that it's okay to question the mainstream and to form my own opinion. Majority of my comfort comes from independently thinking and deciding what is best for me.

One of my favorite memories with my family was spent at the dinner table full with wonderful food, great conversations, and pleased faces. The ad is trying to recreate the memory I had with other families, while also luring in moms who have children with busy lifestyles. Nutella is really advocating to the family orientated, like myself, to spend time with each other with delicious food. 
Anything is possible with imagination and your Gameboy Advance, or at least that is what Nintendo is trying to pursue. A child playing a video game at the summer dock, as his imagination runs free as the fish that swims in the lake beneath him. Most children, and adults, unleash their imaginations when playing video games, as I did when playing my video games. While my parents where working and I was home alone, I had to entertain myself, I spent hours in bliss with my handheld and my imagination. There was nothing better than loading another game and even now, hearing the music from the games takes me back to such a simple and peaceful place, which feels entirely like home. 

1 comment:

  1. Great work. You've started to describe and have begun to draw out some interesting conclusions. I'm interested to see how you develop these ideas.

    ReplyDelete